You can’t buy happiness but you can buy fabulous shoes and that can lift one's "sole."
Countless women can agree that there just appears to be some mystical power associated with buying shoes. What is it about shopping for shoes that makes women so happy?
Did you know that there might be a psychological explanation for women’s obsession with shoes? Even though my husband doesn’t agree, but there is this unexplainable feeling associated with buying a new pair of shoes. While many of us can’t quite put a finger on the explanation, thankfully, psychologists have done the job for us.
You may already know that, dopamine, a neurotransmitter in the brain, releases good feelings throughout the body. Well, what if I told you that shopping releases dopamine, too? It’s true. Studies indicate that shopping, especially for shoes, releases large amounts of dopamine into our brains, causing for that feel-good feeling. Speaking of our brains and why we are addicted to buying shoes, another part of the brain is activated as this dopamine flows. There exists a “collecting spot” in everyone’s brains. Whenever something makes us happy, the brain tells us to keep buying and collecting these items, so naturally, shoe hoarding is only our minds watching out for OUR HEALTH.
Yes, it’s true that purchasing shoes and wearing them increases dopamine levels in the brain, as well a state of euphoria. However, have you ever noticed that women have a tendency to rationalize their shoe collections?
That’s because shoes are a necessity. Sure, a new blouse, or a pair of jeans is nice, but we all need shoes on our feet. Boots are necessary for wet or cold weather. Heels are a staple for special events and occasions. Practical flats and sneakers are important for working out or performing strenuous tasks. There you go, that’s already four pairs of shoes right there. Now you get into the argument of color and style, and it becomes reasonable to have over ten pairs of shoes in the closet. At least!
In fact, the average woman admits to owning at least 10 pairs of shoes, and one in every 12 women claims to have over 100 pairs.
Self-image is very important to women. Even though it isn’t fair, some us are built differently than others. Certain tops, jeans, and dresses only look decent on various figures and shapes. Some women can wear low-cut shirts, while others need to cover up in sweaters and longer skirts, but shoes look great on everyone. Women who are looking to lose weight for various reasons may not feel comfortable in their own skin, so they refuse to wear certain outfits.
Shoes, however, do not discriminate by shape or size. Anyone can look sexy in a pair of stilettos. Therefore, shoes are the go-to accessories. We wear shoes, and therefore they are more personal than a handbag or headband. Yet, they are not dependent on our age, shape or size.
Shoes are forgiving. Shoes are loyal. Put on a few extra pounds, and your favorite strap, metallic sandals will still fit, unlike that ruthless pair of skinny jeans that mocks you in the mirror.
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